
From idea to impact
Design thinking, diffusion and public innovation.
A focused two and a half hours on carrying ideas from concept to impact: design thinking, diffusion and disruption, and the barriers specific to public innovation.
- Level
- Focus
- Learning time
- 2 hours 30 minutes
- Where
- Creativity and Innovation
- Price
- £69
When you step up to a higher level, what you paid in the last 12 months for lower-level courses inside the bigger course comes off its price, in proportion to how much of each is inside it, whichever topic it's from. Courses at the same or a lower level don't give credit against each other. A Focus course or above always costs at least £15. Read the full terms
Certificate of Completion, or Certificate of Completion and Assessment with a short assessment
Overview and Outcomes.
Who It's For
Leaders taking new ideas into public and voluntary services
Overview
A good idea is only the beginning; what matters is whether it is designed around real people, whether it spreads and whether it survives the conditions of public service. From idea to impact explores design thinking beyond sticky notes, comparing the Double Diamond, d.school, IDEO and IBM models with the Airbnb and Government Digital Service cases. It then examines diffusion and disruption through Rogers, Moore's chasm, Christensen's jobs to be done and Keeley's Ten Types. It closes with Chesbrough's open innovation and Nesta's barriers and enabling mechanisms, asking why the public sector cannot simply copy the market.
Aims
This programme aims to develop leaders' judgement in carrying ideas from concept to lasting change, so that services are designed with the people who use them, adoption is understood rather than assumed, and the barriers specific to public and voluntary organisations are met with the right enabling mechanism.
In summary, you will be able to:
- Explain how design thinking, diffusion of innovations and disruptive innovation each shape whether a good idea reaches and changes real services.
- Apply user research, reframing, prototyping and jobs to be done thinking to a service you lead, and assess how fast change is spreading.
- Plan how to match an enabling mechanism, such as an open call or commissioning for outcomes, to the barrier your organisation faces.
What you'll develop
Through this Focus course, you will build the ability to:
- Explain what makes design thinking human centred, empathy driven and non-linear, and compare the Double Diamond, d.school, IDEO and IBM models.
- Apply the four core practices of deep user research, reframing, low fidelity prototyping and testing with real users to a service you lead.
- Explain Rogers's S curve and five adopter categories, and identify the chasm Moore describes between early adopters and the early majority.
- Distinguish sustaining from disruptive innovation, and apply jobs to be done thinking to a service you are responsible for.
- Explain Chesbrough's distinction between closed and open innovation and describe how ideas and value can flow both ways across an organisation's boundary.
- Identify why public sector innovation differs from market innovation and name the barriers in Nesta's taxonomy that stop good ideas surviving.
Built from 3 parts.
2 hours 30 minutes of learning.
- 01Starting with peopleDesign thinking principles and processBitesize1 module
- 02How new ideas take holdDiffusion of innovation and disruptionBitesize1 module
- 03Better ideas for the public goodPublic sector innovation and open innovationBitesize1 module
Keep going.
Part of the Creativity and Innovation topic, also sold whole as The innovation habit.
Go deeper, and pay only the difference
- You are hereFocus, 2 hours 30 minutes, £69
- The whole topicImmerse, The innovation habit, 8 hours 30 minutes, £249. Already own the Focus? You pay £180.
When you step up to a higher level, what you paid in the last 12 months for lower-level courses inside the bigger course comes off its price, in proportion to how much of each is inside it, whichever topic it's from. Courses at the same or a lower level don't give credit against each other. A Focus course or above always costs at least £15. Prices per person. Read the full terms